It’s just about that time of year when everyone comes up with their 2012 goals. One of which is changing jobs…or finding one.
I noticed a change during the summer of 2011. The breadth of skills required included “Social Media” for every job description. Gosh, I even saw a job posting saying you must have at least a specific Klout score! And that wasn’t even for a marketing type job.
Think about what social media illustrates:
- Your ability to communicate effectively (140 characters).
- Your ability to attract followers (are you a leader with great ideas).
- Your ability to engage others (can you communicate with those not like you).
Now, what better way to illustrate these qualities than with a video resume. It shows your ability to communicate effectively, your passion, and your ability to engage an audience. I’ve discussed different type of “Video Resumes” in Your Video Playbook. Below is an example of an “Interview-style video resume”. This type of video requires a little planning, scripting and preparation.
- What is the type of position you want (if it is a manager type position, you need to convey your ability to manage)?
- What would be an interviewers objection with hiring you (if you changed careers, you will need to build a bridge between the two careers)?
- How can you illustrate your friendliness (people want to work with friendly people)?
- What skills do you have and want to stress (itemize three)?
- What are you passionate about (people connect through emotion before analytical thinking)?
Once you have thought the above questions through, find someone who could act as a great interviewer on camera. I asked a colleague of mine. Kevin Thompson is a career coach for Inspired Communications. He has known me for several years. We even competed against each other on the speaker circuit. Kevin and I are in the same Mastermind Group so he watched my transition to being a Video Strategist. Kevin was a great person to act as an interviewer who would ask me questions to make me look my best.
Find your Kevin Thompson! Someone who really wants to see you succeed. Someone who can talk to a camera.
Discuss what you need to convey with your interviewer. If he or she knows you well, ask for what qualities (good ones) come to mind first. Allow him or her to express those qualities as an opening.
EVERYONE Googles you before the interview. Your Klout score may not matter but your Google Juice will. With the hundreds of individuals submitting a paper resume for the same job, why not send a Video Resume. Passion and friendliness does not come across in a paper version. Passion and freindliness CONNECTS through video. Just keep it short, to the point, and most importantly…friendly and engaging. Get help…creating a video resume that looks like a geek on a WebCam will do more harm than good.
- HOW TO: Spruce Up a Boring Resume [INFOGRAPHIC] (mashable.com)
- New Video Resume Web Site for Job Seekers, Recruiters Launches at theJobSight.com (prweb.com)
- Death to the Resume? (bmc24me.wordpress.com)
- Video Killed the Job Seeker’s Chances (personalbrandingblog.com)